About The Project:

The client, Science In The Movies, offered a fascinating performance for schools in Texas revealing the ways science is used to create movie stunts and special effects.  Although the client wanted to keep their old logo, they needed a brand and visual update so that their material did not look out-dated.  This client wanted to be very closely tied to the creative process and put their stamp of approval on the visual aspects of the site.  For me, this meant that I had to create several visual options for the client to compare.

 

With a very limited budget the project had to be done in-house.  The client was grateful that I was able to build the company website, insert all the CTA's and embed email marketing campaigns, provide photographic collateral and knit the re-branding efforts to the overall marketing objectives.  

 

Following the re-branding and campaign additions, 47 field trips were booked, representing a 106% increase in the number of field trip presentations delivered from the same time period of the previous year.